Where do we find the highest footfall? What is the best digital space to market your business? Where can you get the most significant attention and increase organic traffic to your online presence? The answer to all these questions is the social media platforms. Users make profiles and interact with other users and business profiles. Your business can use the influence of social media on the modern world for better outcomes to create a more significant impact. You will need a suitable social media strategy to achieve better milestones. Elements of an effective social media marketing strategy 1.       Chatbots Imagine you have an online business portal but no one to answer visitors' specific questions. Answering queries is not always possible through the frequently asked questions (FAQs) section. Installing a chatbot interface in the web app architecture can be the best bet. This futuristic social media m...